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LOOKBEYOND23, all News

Explore the Growing World of Digital Signage with Leading Experts at LOOKBEYOND24!

Are you ready to take your communication strategies to the next level? Whether you are aiming to streamline office operations, create compelling content for digital displays, or simply explore the exciting world of digital signage, this online event is your gateway to unlocking the potential of digital communication. Join us for an informative and inspiring session that will empower you to harness the power of digitalisation and make a significant impact in the digital landscape!

Exciting news! Your search ends here! LOOKBEYOND is the ultimate launchpad for your journey. Bringing together global experts, this anticipated gathering guarantees an even more phenomenal experience than its debut. Don't miss out!

For more insights on the LOOKBEYOND24 program and speakers check our article about unveiling the future of digital signage.


Look Ahead to the Future of Digital Signage: Join Us at LOOKBEYOND24 for a Virtual Showcase of Innovations!

Prepare to be blown away! After a year of meticulous planning and anticipation, we are proud to welcome you back to the highly anticipated second edition of LOOKBEYOND24. This is more than just an event - it is an extraordinary innovation hub dedicated to the transformative world of digital signage.

Annually, we unite technology pioneers, visionary business leaders and creative thinkers who are redefining the future of customer engagement through groundbreaking digital solutions. Our focus is on harnessing the synergistic power of digital communication and marketing to provide you with actionable insights and strategies that will propel your business forward.

Following the resounding success of our inaugural event, we are delighted to unveil the first lineup of renowned experts who will be sharing their unparalleled knowledge and expertise with you. 


Kirstin Smid

Co-owner and Founder of ScreenCom and MagicInfo Services - Opening Ceremony

Kirstin Smid is the co-owner and founder of MagicInfo Services, a leading digital signage solutions company and official Samsung Partner. With almost 2 decades of experience, Kirstin is renowned for her strategic prowess in transforming ideas into actionable marketing plans.

She co-founded Puuridee in 2005, where her team excels in strategic planning and media creation. Kirstin also co-owns ScreenCom, specialising in Samsung digital signage, offering holistic solutions. Her dedication extends to PuurPubliek, founded in 2020. Kirstin served on the Board of Commissioners at Rabobank Groninger Land from 2017 to 2022. Her visionary leadership and diverse expertise continue to propel MagicInfo Services to new heights.

This is an unmissable opportunity to learn from one of the industry's most respected thought leaders. Kirstin’s opening ceremony will inspire you to think beyond the boundaries and unlock new possibilities for your business. Join us at LOOKBEYOND24 to gain a competitive edge and propel your organisation to new heights of success.


Wessel Pansegrouw

Data Analytics and Narrowcasting Expert

Wessel Pansegrouw is a strategic Sales Director at Datapost with over a decade of experience in IT, software, and solution sales. He has a proven track record of helping businesses achieve sales targets and penetrate new markets with innovative products. Wessel excels in negotiation, planning and relationship management, working closely with executive and C-level management to ensure strong vendor-customer rapport.

At Datapost, he has successfully expanded the company's footprint into international markets, including Europe, Africa and the Middle East, focusing on digital signage, queue management, Self service kiosk and more.

Previously, Wessel held key sales positions at Samsung Electronics and Pinnacle Africa, where he developed and implemented successful product and sales strategies. Wessel holds various certifications, including Agile Analytics and Digital Product Management. Outside of work, he enjoys golfing, travelling and exploring new challenges with his family.


Deayasha Sukdeo

Foster Innovation and Creativity

Deyasha Sukdeo is a seasoned creative producer with over 20 years of experience in the Telecommunications and Media Industry. As the Managing Director at Global Access, she expertly blends her creative vision with advanced technology to redefine digital signage and content creation.

Her career highlights include managing diverse teams of broadcasting engineers, animators and project managers to deliver world first content projects for some of the largest brands in Southern Africa. A passionate advocate for innovation, Deyasha frequently speaks on unleashing creativity to engage corporate stakeholders.


Lotte Bakkes

Moderator for Sound Waves and Signage: The Marketing Crossover Podcast

Lotte is a seasoned communication professional with a diverse educational and professional background. After graduating from the University of Groningen and Radboud University, she has leveraged her expertise to excel in her role as Communication Puuridee at the renowned marketing and communication agency Puuridee in Groningen.

With over five years of experience working in communication roles, Lotte has honed her skills in crafting impactful messaging and delivering effective communication strategies for the agency's clients. Her deep understanding of the industry, coupled with her academic credentials, positions Lotte as a valuable asset to the Puuridee team.


Ameera Surekha

Head of Marketing of ScreenCom and MagicInfo Services - Closing Ceremony

Ameera is a qualified marketing professional with over 12 years of experience in the industry. As the closing ceremony leader and a key member of the organisation team behind LOOKBEYOND24, Ameera brings a wealth of expertise and passion to this groundbreaking digital signage event.

With a deep understanding of marketing strategies and a keen eye for innovation, Ameera will be tasked with delivering a captivating closing ceremony that leaves attendees inspired and eager to implement the front line solutions showcased throughout LOOKBEYOND24.

Ameera's commitment to staying at the forefront of the industry, coupled with her exceptional communication skills and collaborative spirit, make her an invaluable asset to the LOOKBEYOND24 team. Attendees can look forward to Ameera's dynamic presence and insightful contributions as she helps bring the second edition of this must-attend digital signage event to a remarkable close.

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